∞Tangelo

Looking at the right stuff but looking at it from too far away might be hindering your optimization capabilities.  At this level of optimization, the factors that you need to consider are much more complex than campaign level CTR and CPC. For those struggling to find a meaningful test environment, I would suggest doing the [...]

B2B marketers targeting the C-Suite face greater challenges than their counterparts in companies were the decision-making processes and budgets belong to mid-level managers. When a B2B company aims to provide services such as management consulting, system integration, BPO or expansion into local or foreign markets, the marketing needs to reach the top level decision makers. [...]

As some of you know, we are having twins.  When they are of newspaper reading age, newspapers might be a thing of the past. The advent of the internet and information delivery to any devices at any time, anywhere might pretty much make away with the traditional American weekend morning of newspapers and coffee by [...]