Don’t optimize prematurely

Do not optimize just because you have the option to plug in an optimization strategy to your marketing budget to improve the bottom line. You need to benchmark first and please make sure that your products are up to pair with the competition specially if your offering is a wide selection of customizable gifts. Being in the market and having the lowest (or most competitive) prices is not enough.

Moreover, if you have a brand that is strong (i.e. Fortune 500) and has market recognition you might already have the momentum you need to up-sell or co-sell related products.

Prove something works first and then optimize, because you’ll never guess where the true issues lie and will waste a lot of time in the process.

If you want more sound advise about IT projects look at this slide show by eweek.com

The Best IT advice I ever got!

430 Comments

  1. Awesome post. I’m a normal visitor of your blog and appreciate you taking the time to maintain the excellent site. I’ll be a frequent visitor for a really long time.

  2. Awesome write-up. I am a normal visitor of your blog and appreciate you taking the time to maintain the excellent site. I’ll be a frequent visitor for a long time.

  3. Hiya, I am really glad I’ve found this information. Nowadays bloggers publish only about gossip and internet stuff and this is really irritating. A good web site with exciting content, that’s what I need. Thanks for making this site, and I will be visiting again. Do you do newsletters by email?

  4. Hello there. I discovered your website via Google whilst searching for a comparable matter, your website came up. It looks good. I’ve bookmarked it in my google bookmarks to come back then.

  5. Hi there. I discovered your website by means of Google whilst looking for a related matter, your website came up. It seems great. I’ve bookmarked it in my google bookmarks to visit then.

  6. Hello there. I discovered your site by the use of Google while searching for a comparable subject, your site came up. It looks good. I’ve bookmarked it in my google bookmarks to visit then.

  7. Hello there. I found your blog by means of Google at the same time as looking for a comparable topic, your web site got here up. It seems great. I have bookmarked it in my google bookmarks to come back then.

  8. Hiya, I am really glad I have found this information. Today bloggers publish only about gossip and internet stuff and this is really frustrating. A good blog with exciting content, this is what I need. Thank you for making this website, and I’ll be visiting again. Do you do newsletters by email?

  9. Hiya, I am really glad I have found this info. Today bloggers publish just about gossip and net stuff and this is actually annoying. A good site with exciting content, this is what I need. Thank you for making this web-site, and I will be visiting again. Do you do newsletters by email?

  10. Have you ever thought about publishing an e-book or guest authoring on other websites? I have a blog centered on the same subjects you discuss and would love to have you share some stories/information. I know my visitors would value your work. If you’re even remotely interested, feel free to send me an e-mail.

  11. Awesome write-up. I’m a regular visitor of your web site and appreciate you taking the time to maintain the excellent site. I will be a frequent visitor for a really long time.

  12. Hello there. I found your blog by way of Google while searching for a related matter, your web site came up. It appears great. I have bookmarked it in my google bookmarks to visit then.

  13. obviously like your web site but you need to take a look at the spelling on quite a few of your posts. Many of them are rife with spelling issues and I in finding it very bothersome to tell the reality then again I’ll definitely come back again.

  14. Hiya, I’m really glad I’ve found this information. Nowadays bloggers publish just about gossip and net stuff and this is really irritating. A good site with exciting content, this is what I need. Thanks for making this website, and I’ll be visiting again. Do you do newsletters by email?

  15. Just want to say your article is as surprising. The clarity in your post is simply cool and i can assume you’re an expert on this subject. Fine with your permission let me to grab your feed to keep up to date with forthcoming post. Thanks a million and please carry on the rewarding work.

  16. Whats Going down i’m new to this, I stumbled upon this I have discovered It positively useful and it has aided me out loads. I am hoping to contribute & help other customers like its aided me. Good job.

  17. Awesome write-up. I am a regular visitor of your blog and appreciate you taking the time to maintain the nice site. I will be a regular visitor for a really long time.

  18. Hey there. I found your blog by the use of Google while searching for a comparable matter, your website came up. It looks good. I have bookmarked it in my google bookmarks to visit then.

  19. Hello there. I discovered your site by means of Google at the same time as searching for a similar matter, your website came up. It seems good. I have bookmarked it in my google bookmarks to visit then.

  20. Hiya, I’m really glad I’ve found this info. Today bloggers publish just about gossip and internet stuff and this is really irritating. A good blog with interesting content, this is what I need. Thank you for making this website, and I will be visiting again. Do you do newsletters by email?

  21. Awesome post. I’m a regular visitor of your website and appreciate you taking the time to maintain the nice site. I will be a frequent visitor for a really long time.

Leave a Reply

Your email address will not be published. Required fields are marked *