There is a certain art to keeping a balance between the twitterverse and reality. Dramas happen every day in 140 character bits. One of the ones I remember the most is between @loiclemeur and @techcrunch about TED. Arrington (www.techcrunch.com) was completely appalled that someone would spend so much money in a conference while Loic (www.seesmic.com) was 100% in support of TED. The tweets were inflammatory and they both unfollowed each other’s feed publicly and with disdain. Next thing you know, @techcrunch is investing in seesmic. 

Because of the nature of the medium it is very easy to get in the middle of something you don’t fully understand and given the quickness of it all you might get dragged into it. As it happened to me. @techcrunch has blocked me.  But that’s fine because a good drama is good for traffic. Especially when it involves @techcrunch and even if he does not respond back. To be honest I am kind of proud of it in a very twitter kind of way that Mike Arrington took the time to block me.  After all what happens in twitter stays in twitter, right?. I also have the feeling that if I run into Arrington in the street he wouldn’t be rude or anything.

The show must go on and we all play a role on it.

Twitter is a volatile medium just as humans are but with the added bonus that (up to a point) we all know that we are putting up a show for the rest of twitter to see. In Mike’s case, he’s playing the role of the god of all things start-up. And he does a damn good job at it.

Anyways, as a final recommendation, you should totally follow @techcrunch and learn from his style. Plus the feed is very informational and if you get blocked by TC don’t sweat it. It’s all part of the show.

ps. My twitter ID is @antoniocapo if any one wants to connect.