Tag Archives: new marketing

The phenomenon Startups.com

While there are other similar sites, Startups.com has assembled the best community for business know-how. Its main strategy is to invite more and more experts who feel that Startups.com is the right place for them to answer questions related to their area of expertise.

Tweets in Google. First step towards the integration of PPC and Social Media

Tweets in Google. First step towards the integration of PPC and Social Media. The power of the real-time stream is here to stay and to provide a much needed real-time human context to search engine results. Maybe after all you will be able to reply to search engine results.

Lessons Learned: Five months into my first company and the road ahead.

Five months into it I have learned many valuable lessons about running a business and delivering projects with value. Learn from your failures and control them as much as possible. A new venture is about big wins and controlled failure. Mitigate your risk as much as possible while continuing to promote a creative environment. Don’t wait to do a postmortem of your project down the road.

Why Advertising Is Failing On The Internet (A TechCrunch article) – and why it doesn’t matter

The fact that advertising is failing on the internet and the strong and well thought out refutal by Danny Sullivan defending some areas of search marketing, don’t really matter at this stage of the game. I’ll give you some background on what I agree with and then I will tell you more about why Eric’s analysis while relevant to now it does not matter to the evolution of business models on the internet.

My kids will not know what a newspaper is.

As some of you know, we are having twins.  When they are of newspaper reading age, newspapers might be a thing of the past. The advent of the internet and information delivery to any devices at any time, anywhere might pretty much make away with the traditional American weekend morning of newspapers and coffee by [...]

Twitter and the loss of storytelling

I love stories that start with “Once upon a time …”. I enjoy discovering a new book that engages you and transport you through the ages to times long gone or times that might never be. In a few words, I love the art of storytelling.  A practice that to this day remains the only [...]